Stella by Stacia

Where Bold Meets Boutique
Fashion • E-commerce
Scope: Brand Identity • Logo Design • Shopify Web Design

THE CHALLENGE:

Stacia was launching Stella by Stacia, an online boutique built to help women feel fierce—but the brand wasn’t hitting as hard as it should. She needed a visual identity that could hold both boldness and femininity, and a Shopify site that turned browsers into buyers.

THE APPROACH:

This was about building a brand with attitude and elegance—one that looked as fierce as the women it dressed.

  • Logo With Edge & Elegance
    The capital letters bring structure and strength, while lightning bolts add that jolt of electric energy. Paired with soft, feminine pinks, the identity strikes the perfect balance: powerful, pretty, and packed with personality.

  • A Brand That Sells
    Once the branding was locked in, we brought it to life through a custom Shopify store. From homepage to checkout, the user experience was crafted to be seamless, stylish, and 100% on-brand.

  • Built to Obsess Over
    The result? Stacia’s words: “I’m obsessed.” And so are her customers.

WHAT WE DELIVERED:

  • Full Brand Identity

  • Custom Logo Suite

  • Feminine + Fierce Color Palette

  • Shopify E-commerce Website

  • Strategic Brand Rollout for Launch

THE TRANSFORMATION:

Stella by Stacia went from an idea to a magnetic, high-converting fashion brand. The visuals are strong. The vibe is unmistakable. The store is built to scale.

Text reading 'STELLA' with pink lightning bolt graphics on a black background.
Logo with the words "Stella Stacia" and a pink lightning bolt in the center.
Five swatches of paint or fabric in pink, light pink, pale pink, off-white, and black, each in a small rectangular sample holder
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