About Digital Planets Media
WE ARE A Boutique Branding and Web Design in New Jersey.

Digital Planets Media is a boutique branding and web design studio based in New Jersey, helping service-based entrepreneurs, artists, and creatives turn their inner vision into a universe that others can feel.

I don’t just design—I pull that soul-level spark out of you, the energy that makes your work magnetic, and translate it into a brand that breathes your essence. Every color, font, and word becomes part of your orbit, aligned with your truth and impossible to ignore.

Because when your universe reflects who you really are, your people can’t help but be drawn in. That’s when the magic happens.

Black and white photo of a woman sitting on an office chair, smiling, with one fist under her chin, in a modern office space with artwork and office supplies in the background.

Hi, I’m Erica, owner and designer of Digital Planets Media. I didn’t take the typical path into graphic design. I started in interior design at FIT in NYC… until a near-fatal car accident flipped everything. Literally.

That crash didn’t just reroute my life — it rewired how I see the world.

I rebuilt from the ground up, got my degree in Visual Communication & Graphic Design, and sharpened my skills the scrappy way: in the field, on the floor, and on the clock. From the print industry to fashion retail, I learned how brands make people feel .

After teaching myself Squarespace (because who has time to wait?), I built Digital Planets Media to help bold brands create visual experiences that actually mean something.

From Ralph Lauren to DKNY, I’ve seen what makes people stay loyal. It’s not the logo. It’s the emotional blueprint.

Now, I help visionary businesses owners brand worlds that hit like art and sell like strategy.

No templates. No fluff. Just unforgettable, scroll-stopping design with a soul.

WHEN IT COMES TO art + business, I didn’t learn design from a textbook. I learned it at the dinner table.

I learned from my mother…

A woman drawing artwork while sitting at a table with a sketchpad, in an art studio, with a man wearing a hat and headphones working on a piece in the background.

A fashion illustrator who ran her own ad agency out of our family home. She sketched ads by hand for boutiques, and even designed the official merchandise for Whitney Houston’s ‘I’m Your Baby Tonight’ tour. Watching her work, I learned the most important lesson of all: passion is contagious. When you

pour your soul into what you create, people feel it.

I learned from my father…

A man sitting outdoors at a table with two chairs, near a brick wall with a black metal fence and a door with multiple window panes, outdoor wall-mounted lamp, and glass doors.

Who owned restaurants, a women’s clothing store, and the legendary Game Town arcade in Pine Brook, NJ. He never read a guidebook on hospitality — he lived in it. His gift was making every customer feel like they belonged. That’s the foundation of my approach to branding: it’s not just about products, it’s about creating a space people want to return to again and again.

I learned from my grandfather….

A man sitting at a desk with a model airplane above him and posters on the wall behind, including one that says 'Watch out for bobby traps'.

Even during World War II, while serving as art director for the Fort Benning newspaper, he used his craft to capture history in real time.

From him, I learned that design isn’t decoration — it’s storytelling. It’s about creating work that lasts, work that people remember decades later. That belief is stitched into everything we do at Digital Planets Media: design that doesn’t just look good, but endures.

This is the DNA of Digital Planets Media:

Hospitality
Artistry
Endurance
and Passion.

This is The Vision We Carry Forward

Digital Planets Media was born to help entrepreneurs and businesses escape the sea of sameness and claim their rightful space. With roots in graphic art, food, and fashion, we merge design and strategy into unforgettable brand experiences.

We don’t just solve your challenges with pixels and templates. We create custom solutions that feel alive — websites that sell, visuals that attract, and strategies that keep people orbiting your world.

faq’s

There are many reasons I prefer Squarespace over other web-building tools, but most importantly, I find it very user-friendly. Squarespace has been around for over 20 years and has mastered the game of web design. All the conveniences of running a smooth business are built right into the program, making it easy to use and simple for me to teach you. Once we finish, I can teach you how to update your site independently!
Each project is unique and requires us to solve a different problem. We provide a custom quote for every job..
This varies depending on the scope of the project. Another factor that plays into time is your participation. This is a collaborative project, and your feedback is necessary and appreciated.
I have 5 years experience working in pre-press and setting files up to be print ready. I personally do not have printers on site, but I will design any printed marketing materials you need and will happily communicate with any print vendor you choose to work with, ensuring that your materials are done to perfection.
I do use Canva and I love it! Although I will always use Adobe Applications such as Illustrator for logos, Photoshop for image editing and InDesign for doctuments, there is a large space for Canva and especially when it come to social media. I am happy to set up your brand in Canva and any social media templates you will need. Cost in based upon needs.
Yes! A dropship business is a great idea, and I’ve run one before. If you have a wholesale vendor you want to sell from, I can set up a branded Squarespace site for you.